Data Driven Journalism and Digitizing Your Life

datadrivencontentmarketing-700x325

Organization for one’s work is a big key to success. Some people work the best with things all over the place, but when it comes to finding things it is a hassle. Finding files and important information in an organized manner with folders and dedications to specific locations makes it more convenient. You can never go wrong making something easier for yourself.

News organizations has adapted to a digitized life and organized its content and resources. The Spokesman-Review began organizing email addresses in 2001. They had a database of emails that allowed them to consolidate News organizations have adapted to this type of activity and has named it the reader network. They used it to distribute reporting material to their readers. It was a very valuable solution to journalists. It allowed them to distribute to a targeted audience as well.

Readers love data and numbers. People are curious to look up numbers after a story if it is considered “data driven”. Say a sports reporter provides current stats for a certain NBA player in an article. Someone may read it and go look for past stats, or maybe that player’s stats for their career. It would make sense for the company to just provide that information in a spreadsheet for the reader via screenshot image included in the article. This will keep readers on your site longer and provides extra traffic for someone using your site to see that one image. This brands your news network also as a data destination. The information becomes very valuable for the audiences because it is provided in a searchable database format.

Map mashups are very interesting as well. It allows you to create organization with physical location data, such as addresses or position on a map. Paul Rademacher merged apartments that were listed on Craigslist with Google Maps to create a help guide that helped him find a new place to live. Map mashups have the ability to tell stories also. They can help the community be aware of dangerous areas that have resulted in the most killings for a county. Journalism and a combination of organized data are very informative for readers and it allows journalists to tell stories from different angles.

 

Advertisements

One thought on “Data Driven Journalism and Digitizing Your Life

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s